Industry News

Warner Bros. Discovery Rejects Paramount’s Takeover Bid, Sparking Media Showdown
Freely Loads Up on Niche Channels for UK Streaming Battle
Social Media Transforms Hispanic Marketing, Redefines How Brands Show Up Online
As Holiday Marketing Becomes an Omnichannel Maze, Advertisers Turn to CTV and AI
Roku and FreeWheel's New Deal Aims to Clean Up CTV Ad Buying
The Rise of the Hybrid Marketer: Balancing AI Automation with Brand Storytelling
TiVo Report Finds Viewers Fleeing App Chaos for Streaming Bundles
Instagram Bets It All on Video, Tests Reels-First Home Feed
TikTok Launches Travel Ads to Turn Inspiration Into Bookings
Telemundo Bets on Vertical Telenovelas to Capture TikTok Generation
OpenAI is Building its Own Ad Platform for ChatGPT
Video's Great Unification: Broadcast and Streaming Tech Groups Merge
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